Fifa World Cup Russia 2018

When the Portuguese branding studio Brandia Central approached us, they wanted someone to build and produce a typeface to be used by the Russia World Cup 2018. We’ve built a very complete typeface based on a Illustrator file provided by Brandia and expanded the drawings while providing uniformity and consistency to the design, which was very hard to achieve since the relationship between the several letters was purely visual and not geometric.

The result is a typeface with plenty of character and identity that relates smoothly with the idea of a Russian event, even when no Cyrillic forms are used.